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What Does An Eco-Friendly Beauty Brand Really Mean?

Andriy Onufriyenko / Getty Images By India Espy-Jones ·Updated April 22, 2025

“Being eco-friendly isn’t just a buzzword,” S’Able Labs founder Sabrina Elba tells ESSENCE. With paraben-free beauty products growing 80 percent faster than the overall market and 2 in 5 consumers looking for “natural” ingredients

Akili King
Author: Akili King

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