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Aldi’s Passionate, Cultlike Following Fuels Its Rapid Expansion Plans

“It feels like I’m at a bougie store, but I’m not paying bougie prices,” one shopper said of the discount grocer, which is set to open hundreds of stores as consumers look to save and buy organic.

Julie Creswell
Author: Julie Creswell

Written by

Julie Creswell

in

Discount Selling, Dyes and Dyestuffs, Food, Generic Brands and Products, Kroger Company, Lidl, Organic Foods and Products, Shopping and Retail, Supermarkets and Grocery Stores, Trader Joe’s, Walmart Stores Inc
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