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Beyoncé’s Renaissance Tour Fuels a Small-Business Boom

When the performer asked fans to wear silver for Virgo season, shops on Etsy and elsewhere saw the collective spending power of the BeyHive.

Sanam Yar
Author: Sanam Yar

Written by

Sanam Yar

in

E-Commerce, Etsy Inc, Fans (Persons), Fashion and Apparel, Handicrafts, Hats and Caps, Jewels and Jewelry, Knowles, Beyonce, Pop and Rock Music, Renaissance (Album), Silver, Small Business, Swift, Taylor
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