Byron Allen’s AMG Secures 10-Year Broadcast Deal For HBCU Sports Streaming Platform

Byron Allen’s AMG Secures 10-Year Broadcast Deal For HBCU Sports Streaming Platform

Essence Magazine:

By Jasmine Browley ·Updated September 13, 2023

Fans of HBCU sports have a reason to celebrate—and so does habitual deal-closer Byron Allen.

The billionaire media mogul’s company, Allen Media Group (AMG) recently announced its free-streaming digital platform, HBCU GO — has secured a 10-year media rights partnership with the Central Intercollegiate Athletic Conference (CIAA).

This post first appeared in Essence Magazine. Read the original article.