Basketball – Page 20

Tug-of-War Over N.B.A. Rights Provides Glimpse of Media’s Future

The league’s longtime television partners, including ESPN and Turner, are undergoing major changes, which could alter how games are watched.

By Kevin Draper and Benjamin Mullin

Basketball Content Type: Personal Profile Jett, Joan New York Liberty Playoff Games Pop and Rock Music Women's National Basketball Assn

Joan Jett Loves the New York Liberty. The Feeling Is Mutual.

As an early fan of the W.N.B.A. team, the musician saw the squad lose four championship series. This week, she returned courtside to cheer another attempt.

By Emma Carmichael

Basketball Dancing Elephants Fans (Persons) Mascots New York Liberty

How Ellie the Elephant, NY Liberty’s Twerking Mascot, Electrifies Barclays Center

Ellie the Elephant, the mascot for the New York Liberty, has become a star as the team has played its way into the W.N.B.A. finals.

By Abigail Covington

Basketball Creative Artists Agency James, LeBron Klutch Sports Group National Basketball Assn Paul, Rich (1981- )

Rich Paul, N.B.A. Power Broker, Growing Up and Finding Peace

In a new memoir, Rich Paul, known to many for his long association with LeBron James, details his difficult upbringing and the valuable lessons it taught him.

By Tania Ganguli