Chapel Hill (NC)

Inside The Mad Dash to Turn Division I Athletes Into Influencers

A new effort at the University of North Carolina at Chapel Hill is aimed at turning its student-athletes into well-remunerated social media stars. Other schools are following suit.

By Sapna Maheshwari and Cornell Watson

Berhalter, Gregg Chapel Hill (NC) Reyna, Giovanni (2002- ) Soccer Stewart, Earnie United States United States Soccer Federation World Cup (Soccer) World Cup 2022 (Soccer)

Investigators Clear Former U.S. Soccer Coach in 1992 Incident

An inquiry found no reason U.S. Soccer could not rehire Gregg Berhalter as coach of the men’s national team. But investigators criticized the parents of a player for their part in the controversy.

By Juliet Macur

Basketball (College) Black, Leaky (1999- ) Chapel Hill (NC) College Athletics Colleges and Universities Cunningham, Bubba internal-sub-only National Collegiate Athletic Assn Student Athlete Compensation University of North Carolina

Student. Athlete. Mogul?

Now that college players are allowed to cut sponsorship deals, some of them are raking in the money — but at what cost to the rest?

By Bruce Schoenfeld

Bennington (Vt) Burlington (Vt) Chapel Hill (NC) Hair Instagram Inc Pumpkins Starbucks Corporation T3 Winston-Salem (NC)

‘Christian Girl Autumn’ Goes Back to Basic

Caitlin Covington became a meme in 2019 for her love of fall. Three years later, she’s leaning into it harder than ever.

By Kelly Burgess for The New York Times