A marketing professor gave his students a challenge: If they made a video that got a million views, the final exam would be canceled.
Category: Colleges and Universities
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UConn Wins Fifth Men’s N.C.A.A. Title by Overwhelming San Diego St.
UConn’s defeat of San Diego State, 76-59, ended a dominant run in the tournament in which its closest of six victories was by 13 points.
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San Diego State’s Deep Run Plays Right Into Conference Realignment
San Diego State had set itself up for this moment. Not just for a run at a championship, but for jumping to a bigger conference.
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Women’s Sports Are Raking in Investments. The Final Four Shows Why.
The New York Times – Sports:With stars, story lines and skill, the TV rights for the women’s Division I basketball tournament could be worth over $80 million, part of a larger wave of investors flocking to women’s sports.
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Facing Criticism, a Gambling Company and a University End Their Deal
The New York Times – Sports:The decision by PointsBet and University of Colorado Boulder came as the industry released guidelines meant to limit how sports betting is marketed on campus.
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Senator Seeks Details of Schools’ Deals With Betting Companies
The New York Times – Sports:Senator Richard Blumenthal, asserting that gambling causes “very real harm” to students, has asked 66 colleges to provide information about their marketing relationships with sportsbooks.
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George Washington University Is Moving on From ‘Colonials’
The New York Times – Sports:The move comes amid a reckoning of the fraught history of team names across American sports. Potential new names include: “Ambassadors,” “Blue Fog,” “Revolutionaries” and “Sentinels.”
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The N.C.A.A. Once Eschewed Las Vegas. Times, and Prospects, Have Changed.
The New York Times – Sports:Las Vegas will host a men’s basketball regional this week, the men’s Final Four in 2028 and numerous other college championships — all prompted by changes in how the N.C.A.A. has viewed the city.
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Rick Pitino Hired by St. John’s After Time at Iona
The New York Times – Sports:Pitino reached the N.C.A.A. men’s tournament with Iona this season. He takes over at St. John’s after being ousted from Louisville in 2017.
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Fairleigh Dickinson Hopes to Be the Next March Madness Fairy Tale
The New York Times – Sports:It was quiet at the Fairleigh Dickinson University campus in New Jersey the day after its basketball team pulled off a stunning upset in the men’s N.C.A.A. tournament. But it’s often quiet there.
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University to Pay $14 Million After a Wrestler’s Heat Stroke Death
The New York Times – Sports:Grant Brace, 20, died after he begged for water during a practice at the University of the Cumberlands in Kentucky, according to a lawsuit brought by his family.