The uncertainty surrounding President Trump’s tariffs has invigorated an underconsumption movement that took off early this year on TikTok and other platforms.
Category: Consumer Behavior
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Pepsico Cuts Growth Forecast Amid Tariffs and Slowed Consumer Spending
PepsiCo’s earnings call pointed to anxious consumers as to why sales had slowed, echoing comments made by Chipotle and Procter & Gamble.
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Shein and Temu Will be Hit by Trump’s China Tariffs. Americans Are Worried.
The Trump administration’s plan to add steep fees to packages from China will deal a blow to Temu, Shein and some TikTok Shop sellers, worrying American consumers.
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Trump Has Added Risk to the Surest Bet in Global Finance
Shocked by Trump’s trade war, foreign investors are selling U.S. government bonds, long the world’s safe haven.
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Fed Under Pressure as Inflation Expectations Surge
A new survey from the University of Michigan shows consumers souring sharply on the economic outlook as the trade war heats up.
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Inflation Expected to Have Eased in March
Policymakers and economists say the latest data is only a temporary reprieve as tariffs risk stoking higher inflation.
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A Frenzy at Trader Joe’s: ‘Everyone’s Here for the Tote Bags’
For a second year, a limited run of mini canvas tote bags had people waiting in line outside Trader Joe’s stores. At some stores, they sold out in less than an hour.
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Walmart Says Trump’s Tariffs Have Added Uncertainty to Its Outlook
Executives at the largest retailer in the United States acknowledged the new environment, but told investors that they were confident in the company’s strategy.
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Stock Market Chaos Over Tariffs Could Take Toll on Economy
A big hit to portfolios would be felt acutely by higher-income Americans, whose spending has recently been the biggest driver of the economy.
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American Whiskey Distillers Brace for Trump’s 2nd Trade War
The already battered spirits industry will see its supply squeezed if tariffs raise import costs and other countries’ retaliation closes off export markets.
