People with lower incomes are driving less and devoting more of their budgets to transport as gas prices soar.
Category: Consumer Behavior
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U.S. Economy Grew 2 Percent in Early 2026 Even as War in Iran Began to Hit Energy Prices
Gross domestic product expanded at a 2 percent annual rate in the first three months of the year, a period including first weeks of conflict in the Middle East.
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Starbucks Reports Strong Store Traffic and Rise in Quarterly Sales
The chain’s chief executive credited its turnaround plan for improved U.S. same-store sales, but said higher gas and utility costs were a concern.
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White House Shrugs Off Shaky Economy as War Exceeds Trump’s Timeline
Stocks may be soaring again, but the war in Iran has started to pinch the finances of many Americans.
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Despite Iran War’s Effects, PepsiCo Says Consumers Still Spending on Snacks
Executives at the food and drink giant announced a rise in sales of drinks and snacks but warned that “inflation will come.”
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Amid Iran War, Companies Look to Extend a Record Profit Run by Raising Prices
Higher inflation is leading companies to raise prices without sacrificing margins.
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U.S. Inflation Surged in March as Iran War Pushed Up Prices
Soaring energy costs led to the biggest monthly increase in the Consumer Price Index since the peak of the post-pandemic inflation crisis in June 2022.
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Consumer Spending, Engine of the U.S. Economy, Is Under Strain
Higher fuel costs are raising food and travel prices, while a shaky stock market tamps down free spenders.
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How Airlines Turned First-Class Seats From Freebies to a Profit Engine
Airlines used to give away most of their nicest seats, but they have increasingly found ways to persuade people to pay a lot for them.
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Six Flags Was a Summer Destination. Can It Win Families Back?
There has never been more competition in the leisure industry, as Disney and niche parks appeal to young families and high-income visitors.
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Allbirds, Once Silicon Valley’s Favorite Shoe, Sells for $39 Million
Despite once being valued at $4 billion, the company that made sneakers from Merino wool struggled to capture a wide customer base and turn a profit.