Richard Montañez, a janitor turned Frito-Lay executive, has said he invented the spicy snack. A new film tells his story, but the evidence isn’t on his side.
Category: Enrico, Roger
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Is ‘Flamin’ Hot’ a True Story?
Richard Montañez, a janitor turned Frito-Lay executive, has said he invented the spicy snack. A new film tells his story, but the evidence isn’t on his side.
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Who Created Flamin’ Hot Cheetos? A New Movie Seeks Answers
The film, now streaming on Hulu and Disney Plus, was adapted from a debunked memoir, but it does reveal how food brands want to be seen.