Ricky Choi, a co-founder of Nice Laundry, was frustrated by how fulfillment centers handled his brand’s socks and underwear. So he started a new kind of packaging firm for chic labels.

Ricky Choi, a co-founder of Nice Laundry, was frustrated by how fulfillment centers handled his brand’s socks and underwear. So he started a new kind of packaging firm for chic labels.