Category: Peretti, Jonah H

Is ‘Going Viral’ Dead?

Spontaneous original content, shared by people all over the world, made the internet a fun place to be. It’s more complicated now.
BuzzFeed Clashes With Vivek Ramaswamy, Its New Activist Investor

The former G.O.P. presidential candidate, who has invested in BuzzFeed, believes the company needs to pivot. He wants to see commentators like Tucker Carlson in its lineup.
DeSantis’s Announcement Shows Twitter’s Move to the Right

The Florida governor’s plan to announce his presidential campaign on the social network is the latest sign of the company’s efforts to court conservatives.
DeSantis’s 2024 Campaign Announcement Shows Twitter’s Move to the Right

The Florida governor’s plan to announce his presidential campaign on the social network is the latest sign of the company’s efforts to court conservatives.
BuzzFeed’s Botatouille Chatbot Puts A.I. Twist on Food Advice

Jonah Peretti, the company’s chief executive, has embraced artificial intelligence more than most publishers. His latest offering: Botatouille, an A.I.-powered kitchen assistant.
Why BuzzFeed Is Closing Its News Division

The publisher ultimately couldn’t surmount the challenges facing digital journalism — and many of its peers are still struggling as well.
BuzzFeed Shuts Down Its News Division

BuzzFeed News, which won a Pulitzer Prize but never made money, is “beginning the process of closing,” the company’s founder, Jonah Peretti, said in a memo to employees.
What Will Happen When A.I. Makes BuzzFeed Quizzes?

The New York Times – Fashion & Style:
The site announced plans to use tools from the creator of ChatGPT to create content. Former quiz writers aren’t surprised.