Category: Public Relations and Publicity

Justin Baldoni’s Ex-Publicist Sues Over Alleged Blake Lively Smear Campaign

An ousted P.R. executive alleges a conspiracy to harm her and steal her clients, in connection with an effort to tarnish Blake Lively.
Blake Lively, Justin Baldoni and a Smear Campaign After ‘It Ends With Us’

A legal complaint lays out an alleged campaign to tarnish Blake Lively after she accused Justin Baldoni of misconduct on the set of “It Ends With Us.”
Dave Grohl Offers a Lesson in Crisis Communication

The timing and content of Dave Grohl’s admission that he had a child outside his marriage was complimented for addressing the issue and relying on short memories.
Brands Love Influencers (Until Politics Get Involved)

Marketing firms are using artificial intelligence to help analyze influencers and predict whether they will opine about the election.
The End of the Affair? Not for Eric Schmidt.

While Mr. Schmidt was chief executive of Google, he had an extramarital relationship with Marcy Simon, a public relations executive. A decade after they split, things are still messy.
Will Smith Taps Nostalgia as He Attempts a Post-Slap Comeback

“Bad Boys: Ride or Die,” the latest entry in a nearly three-decade- old franchise, will be Smith’s first wide-release film since he slapped Chris Rock at the Oscars in 2022.
Meet Cait Bailey, Who Does PR for Alex Cooper, Alix Earle and Zayn Malik

The publicist is by the side of famous people like Zayn Malik, Alex Cooper and Alix Earle. She’s dating a famous chef. But she’d prefer to keep a low profile.
Tom Sandoval’s Interview Shows the Perils of Doing PR for Reality TV

Publicists who work with “unscripted” people say it presents several challenges.
Karine Jean-Pierre and John Kirby Share an Uncomfortable White House Spotlight

The White House heralded Karine Jean-Pierre as a trailblazing press secretary. But it has increasingly relied on John Kirby, a longtime Washington hand, to spread its message.
In the Creator Economy There is Money to Be Made

People from all types of backgrounds have become stars — and it’s a trend that’s expected to get even bigger and make them even richer in years to come.
In the Creator Economy, It’s the Wild Wild West for all Involved

A task force at the DealBook Summit discussed where the power lies in the exploding world of the creator economy — and who is likely to wield it in the future.
As Joe Jonas and Sophie Turner Divorce, It’s Time to Spin

When famous people divorce, it’s not just an unraveling relationship. It’s a public relations dance. Even when it’s “amicable.”