DARK & LOVELY Joins Forces With ‘The Sims’ To Get More Black Women Into The Gaming Industry 

By Jasmine Browley ·Updated May 23, 2024

Per the Entertainment Software Association, American gamer numbers are almost equitable—men (54%) and women (46%). But it was also found that a mere 24% of game developers are women and only 2% are Black.

Hair coloring brand Dark & Lovely

Kimberly Wilson
Author: Kimberly Wilson