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Faux Jewels and Slimming Belts: Why Shopping on TikTok Is a Lot Like QVC

The popular app’s online marketplace is growing rapidly in the United States, driven by TikTok’s popularity and influencer advertisements that look a lot like TV infomercials.

Emmett Lindner
Author: Emmett Lindner

Written by

Emmett Lindner

in

Computers and the Internet, E-Commerce, Mobile Applications, Online Advertising, QVC Inc, Social Media, TikTok (ByteDance)
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