How Bath & Body Works Comes Up With Its Holiday Scents

How Bath & Body Works Comes Up With Its Holiday Scents

The New York Times - Business:

Every year, Bath & Body Works introduces a new scent that it hopes will break through during the shopping season. It doesn’t have to smell like gingerbread.

Jordyn Holman
Author: Jordyn Holman

This post first appeared in The New York Times - Business. Read the original article.