As chief executive of Diageo for a decade, he presented alcohol as an attainable luxury and helped brands like Smirnoff, Guinness and Johnnie Walker grow.
Ivan Menezes, Who Led a Liquor Giant, Dies at 63
As chief executive of Diageo for a decade, he presented alcohol as an attainable luxury and helped brands like Smirnoff, Guinness and Johnnie Walker grow.
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