Max Streaming App Aims to Win Viewers by Losing ‘HBO’ From Its Name

Max Streaming App Aims to Win Viewers by Losing ‘HBO’ From Its Name

The New York Times - Business:

The service, which will debut on May 23, will try to broaden appeal by including reality series like TLC’s “Love and Translation” alongside HBO dramas like “Succession.”

John Koblin
Author: John Koblin

This post first appeared in The New York Times - Business. Read the original article.