Agnès b. was fresh, cool and totally Parisian, and it established the model for a raft of accessibly chic Euro labels to come.

Ramdane Touhami recently restyled a hotel in the Swiss Alps and opened a hiking supply store in Paris. He says they are only the beginning.

Whitaker Malem has dressed everyone from Captain America to Megan Thee Stallion in custom-sculpted bodywear.