Spring Training at Coachella: Can the M.L.S. Cash In on Its Preseason?

Spring Training at Coachella: Can the M.L.S. Cash In on Its Preseason?

The New York Times - Business:

AEG, the entertainment giant, is trying to organize large-scale training camps marketed to fans, as other sports have done. Will it work?

This post first appeared in The New York Times - Business. Read the original article.