The Rise Of Deinfluencing Will Change Brand Marketing As We Know It

The Rise Of Deinfluencing Will Change Brand Marketing As We Know It

Essence Magazine:

By Jasmine Browley ·Updated February 12, 2024

There’s nothing like opening your favorite app and seeing your e-homegirl sharing the latest and greatest item that’s changed her life. A new perfume she loves? Add to cart. The leggings that transformed her legs? Purchased. The rush of buying

This post first appeared in Essence Magazine. Read the original article.