This Black Founder Built A Beauty Brand To Reclaim Ancestral Rituals And Redefine Rest

By Kimberly Wilson ·Updated October 24, 2025 Getting your Trinity Audio player ready…

Yetunde Alabi’s turning point wasn’t dramatic. I know we hear about these big ‘aha’ moments on the road to becoming a founder, where they either slept on someone’s couch to go after their

Kimberly Wilson
Author: Kimberly Wilson