Advertising and Marketing – Page 49

Is TikTok Over?

The app once offered seemingly endless chances to be charmed by music, dances, personalities and products. But in only a few short years, its promise of kismet is evaporating.

By Jon Caramanica

Advertising and Marketing BlueKai Inc Computers and the Internet Product Placement Rembrand Social Media Start-ups TikTok (ByteDance) Video Recordings, Downloads and Streaming

A.I. Fuels a New Era of Product Placement

Realistic-looking shampoo bottles and seltzer cans are popping up on videos from digital creators on TikTok and YouTube in a new form of old advertising.

By Sapna Maheshwari

Advertising and Marketing Katherine Maher Layoffs and Job Reductions National Public Radio Nonprofit Organizations Public Broadcasting Radio Wikimedia Foundation

Katherine Maher Named C.E.O. of NPR

Ms. Maher was previously chief executive of the Wikimedia Foundation, a nonprofit that supports the online encyclopedia Wikipedia.

By Benjamin Mullin

Advertising and Marketing Federal Trade Commission Intuit Inc James, Letitia Regulation and Deregulation of Industry Tax Preparers and Preparation TurboTax (Intuit Inc)

TurboTax Can No Longer Advertise Products as Free, F.T.C. Says

About two-thirds of taxpayers did not qualify for the free service. The disclaimers that it was not free for all were often “ineffective and often inconspicuous,” the Federal Trade Commission said.

By Rebecca Carballo