The C.D.C.’s tobacco control office has been shut for more than a year. After its most prominent antismoking campaign went off the air, calls to 1-800-QUIT-NOW lines have plummeted.
Category: Advertising and Marketing
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Zyn’s Popularity Has Tobacco Companies Racing to Cash In
The makers of nicotine pouches are building new plants and expanding to meet demand. While influencers claim health benefits, experts warn the products can be highly addictive.
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Philippe Stern, Heir to the Patek Philippe Watch Brand, Dies at 88
In an era of electronic timepieces, he marketed $40,000 handmade watches as status symbols, breathing new life into a struggling industry.
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Advertisers Are Good at Getting Human Attention. Can They Stand Out to A.I.?
At Cannes Lions, marketers grappled with how to influence A.I. chatbots.
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The Washington Outlet NOTUS Won’t Be ‘The Star’ After All
The publication is abandoning a planned rebranding after resolving a trademark dispute with the new publisher of The Washington Star.
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‘Mandalorian and Grogu’ Tops Box Office as Disney Bets on ‘Star Wars’ Revival
The movie, which cost $300 million to make and market, was expected to collect about $102 million from Thursday through Monday at domestic theaters.
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James Murdoch Buys Half of Vox Media
The media scion is buying Vox Media’s podcast network, New York magazine and Vox.com for more than $300 million.
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Starbucks Korea CEO Fired Over ‘Tank Day’ Ad Evoking Country’s Brutal History
A marketing campaign called “Tank Day” coincided with the anniversary of a military dictatorship’s crackdown on pro-democracy demonstrators.
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Joe Sedelmaier Dies at 92; Ad Auteur Behind ‘Where’s the Beef?’
He directed nearly 1,000 comedic commercials, including a much-quoted spot for Wendy’s and one for FedEx featuring a manic speed talker.