Category: Advertising and Marketing

Sydney Sweeney Sports Betting Ad Sparks Backlash From Athletes

The New York Times – Fashion & Style:
A nude campaign for a sports betting app drew strong responses. Was it all strategic?
How Victoria’s Secret Is Reviving Its Pink Brand

The New York Times – Business:
After Pink’s sales slipped in recent years, Victoria Secret’s new chief executive is focused on making women feel bold and flirty.
Notre Dame’s Jersey Patch Deal With SoFi Divides Alumni and Fans

The New York Times – Business:
Alumni have varying opinions about the school’s deal with the personal finance company SoFi to advertise on Notre Dame athletic uniforms.
FTC and 22 States Sue Amazon Over Advertising Practices

The New York Times – On the Runway:
Regulators say the e-commerce giant forced more than a million advertisers to pay more than they should have. The company denies the claims.
Dolly Parton Was a Trailblazer in Business, Too

The New York Times – Music:
Her vision to launch businesses to bring fans closer while protecting her intellectual property was ahead of her time.
Americans Encounter Risks at Psychedelic Clinics Abroad

The New York Times – Travel:
Participants, often in vulnerable states, have little recourse if mistreated or injured.
Meghan’s Brand, As Ever, Will Live On

The New York Times – Fashion & Style:
As the Duke and Duchess of Sussex head back to Britain, Meghan’s brand will continue selling wine and fruit spreads.
Kalshi Ordered to Cease Most Operations in Washington State

The New York Times – Business:
In a preliminary injunction, a state judge barred the prediction market from allowing residents to place bets on the bulk of its offerings.
The Sexy Magazine You Really Will Read for the Articles

The New York Times – Fashion & Style:
Erotic Review is a refined publication for a different age.
Can Netflix Save a Summer Slump With a Stunt on Sunset Boulevard?

The New York Times – Business:
The streaming giant, still looking for this year’s blockbuster, paid an actor to spend three days inside a billboard in Los Angeles to promote an upcoming film.
The ‘Heated Rivalry’ Star Hudson Williams Uplifts a Canadian Tire Bag

The New York Times – Business:
After the actor Hudson Williams was photographed carrying a plaid reusable shopping bag, priced under $2, the tote has become a viral fashion accessory.
Efforts to Help Smokers Quit Stall Under Trump

The New York Times – Business:
The C.D.C.’s tobacco control office has been shut for more than a year. After its most prominent antismoking campaign went off the air, calls to 1-800-QUIT-NOW lines have plummeted.