Advertising and Marketing – Page 53

Snap’s Sales Fall for the Second Time in a Row

The parent of Snapchat has grappled with an ad slump and the challenges of being a smaller social media company in an intensely competitive environment.

By Yiwen Lu

Advertising and Marketing Beer Constellation Brands Inc Grupo Modelo Hispanic-Americans Mexico Mulvaney, Dylan (1996- ) Population Ultimate Fighting Championship United States

How Modelo Beat Bud Light After a Decade of Transformation

A decade before Bud Light faced a conservative-led boycott over a transgender influencer, Modelo Especial was on track to take the No. 1 spot.

By J. Edward Moreno

Advertising and Marketing Circuses Cirque du Soleil Cultique Culture (Arts) Generation Z internal-sub-only Las Vegas (Nev) Linda Ong Montreal (Quebec) Quebec City (Quebec) Sarah Unger

Cirque du Soleil Hopes to Expand Audience by Luring Gen Z

Cirque du Soleil is hoping that it can expand its audience, perhaps with perfume that smells like a trapeze artist or a couch that embodies the spirit of clowning.

By Emma Goldberg

Advertising and Marketing Circuses Cirque du Soleil Cultique Culture (Arts) Generation Z internal-sub-only Las Vegas (Nev) Linda Ong Montreal (Quebec) Quebec City (Quebec) Sarah Unger

Is Gen Z Down to Clown? The Circus Is Counting on It.

Cirque de Soleil is hoping that it can expand its audience, perhaps with perfume that smells like a trapeze artist or a couch that embodies the spirit of clowning.

By Emma Goldberg

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