Advertising and Marketing – Page 87

Can Elon Musk Make the Math Work on Owning Twitter? It’s Dicey.

Mr. Musk faces financial challenges in owning Twitter. The site frequently loses money and took on $13 billion in debt for the blockbuster deal.

By Lauren Hirsch

Advertising and Marketing Comic Books and Strips Consumer Behavior Containers and Packaging DC Comics Vitamin Shoppe Industries

Using Superheroes to Sell, This Time to Adults

There have long been superhero products aimed at children. But now the characters are being used to hawk vitamin supplements and beer to older consumers.

By Alyson Krueger

Advertising and Marketing Birth Control and Family Planning Condoms Sex Social Media

How a Black-Owned Condom Brand Pitches Itself as the Right Fit

To distinguish itself in a crowded market, B Condoms floods its Instagram account with sex and wellness tips, many of them explicit.

By Brian Josephs

Advertising and Marketing Company Reports Computers and the Internet Facebook Inc Google Inc Meta Platforms Inc Microsoft Corp Online Advertising Social Media Stocks and Bonds United States Economy

Tech’s Biggest Companies Are Sending Worrying Signals About the Economy

A series of quarterly earnings reports is showing that even Silicon Valley’s most powerful companies are feeling the impact of inflation and rising interest rates.

By Tripp Mickle

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