The Hype at Coachella This Year? Billboards.

The Hype at Coachella This Year? Billboards.

Some of the hottest advertising space is deep in the California desert, where Lady Gaga, Charli XCX, Djo, Post Malone and more generate buzz for their festival sets.
Burning Man Has Sold Out Since 2011. Why Not This Year?

Burning Man Has Sold Out Since 2011. Why Not This Year?

The desert arts festival returns this month after two consecutive years of challenging weather, including mud that stranded attendees, and a Covid-19 hiatus.