College Athletics – Page 14

LSU vs. Iowa in NCAA Women’s Final Shatters TV Ratings Record

The average 9.9 million viewers for Louisiana State topping Iowa was significantly more than the previous record of 5.7 million for an N.C.A.A. women’s tournament game, achieved in 2002 when Connecticut won the title.

By Remy Tumin

Basketball (College) College Athletics Colleges and Universities Dutcher, Brian (1959- ) Kliavkoff, George Mountain West Conference NCAA Basketball Championships (Men) Pacific-12 Conference San Diego State University

San Diego State’s Deep Run Plays Right Into Conference Realignment

San Diego State had set itself up for this moment. Not just for a run at a championship, but for jumping to a bigger conference.

By Billy Witz

Basketball (College) College Athletics Colleges and Universities NCAA Basketball Championships (Men) NCAA Basketball Championships (Women) Social Media Student Athlete Compensation

The Endorsement Deals Shaping the N.C.A.A. Tournaments

Both Miami’s men’s and women’s teams made deep runs in March. Their athletes also had significant backing in the form of name, image and likeness deals.

By Kris Rhim

Basketball (College) Clark, Caitlin (2002- ) College Athletics ESPN Louisiana State University National Collegiate Athletic Assn NCAA Basketball Championships (Women) Nielsen Media Research Ratings (Audience Measurement) Television University of Iowa University of South Carolina Virginia Polytechnic Institute and State University

Iowa’s Win Over South Carolina Draws 5.5 Million Viewers on ESPN

The highly anticipated matchup delivered more viewers than any non-championship game in women’s college basketball. And the Iowa-Louisiana State final on Sunday is on network TV.

By Kevin Draper

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