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Swedish Brand Our Legacy Gets a Big Investment from LVMH
Posted inFashion and Apparel Jeans (Apparel) LVMH Moet Hennessy Louis Vuitton SA Our Legacy (Fashion Label)

Swedish Brand Our Legacy Gets a Big Investment from LVMH

The Swedish brand Our Legacy finally gets investment from the big guys.
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Posted by By Jacob Gallagher
Would You Wear Pants With 200 Stuffed Animals?
Posted inFashion and Apparel Jeans (Apparel) Le Reve Nazam Nazam, Chad Social Media

Would You Wear Pants With 200 Stuffed Animals?

Le Rêve Nazam’s teddy bear jeans are the surprising internet fashion hit of the year.
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Posted by By Jacob Gallagher
In a New Era of Jeans, What You See Isn’t Always What You Get
Posted inFashion and Apparel Jeans (Apparel) Our Legacy (Fashion Label) Rag & Bone (Fashion Label)

In a New Era of Jeans, What You See Isn’t Always What You Get

Sales are thriving in the uncanny valley of fake denim.
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Posted by By Jacob Gallagher
How Levi’s Turned a Beyoncé Song Into an Ad Campaign
Posted inAdvertising and Marketing Jeans (Apparel) Knowles, Beyonce Levi Strauss & Co

How Levi’s Turned a Beyoncé Song Into an Ad Campaign

The denim brand was looking for ways to sell more apparel to women, and the megastar gave them a natural spokeswoman thanks to a song on “Cowboy Carter.”
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Posted by By Jordyn Holman

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