Memes mocked the new model, analysts questioned its appeal and investors sold the automaker’s stock. A former Ferrari chairman warned of “the destruction of a legend.”
Category: Luxury Goods and Services
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$140,000 E.V.s and Heritage Gold: The Rise of China’s Homegrown Luxury Market
As China’s economy slows, consumers are increasingly turning to domestic luxury products, challenging the dominance of long-established European brands.
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Luxury Brands Bet on the Middle East. War Has Damaged Their Plans.
High-end brands such as Louis Vuitton and Hermès are looking to other regions as sales in Persian Gulf nations plummet.
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Humans Who Used a Bear Suit to Defraud Car Insurers Sentenced to Jail
The California residents collected more than $141,000 in insurance payouts after staging bear attacks on their luxury cars, state officials said.
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How Airlines Turned First-Class Seats From Freebies to a Profit Engine
Airlines used to give away most of their nicest seats, but they have increasingly found ways to persuade people to pay a lot for them.
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What Does an Ultra-Luxury First Class Ticket Get You? Flying in a Frictionless Bubble.
A writer reports from inside the premium bubble, where there’s no such thing as too much, petty annoyances are nonexistent and the real world never intrudes.
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In Dubai, the World’s Luxury Brands Face a Wartime Crisis
Executives for high-end brands worry that a prolonged war will hurt sales in a city important to the future of the luxury industry.
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In Dubai, the World’s Luxury Brands Face a Wartime Crisis
Executives for high-end brands worry that a prolonged war will hurt sales in a city important to the future of the luxury industry.