National Football League – Page 9

$7 Million for 30 Seconds? It’s Worth It at the Super Bowl.

In a time of fragmentation, advertising during the game’s broadcast is still a reliable way to boost company revenue and familiarize viewers with a brand.

By Santul Nerkar

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Taylor Swift Prop Bets Dominate Super Bowl Action

While casino gambling focuses on the Super Bowl itself, online sports books are flooded with options on what Ms. Swift will wear, how she’ll celebrate and more.

By Scott Cacciola

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Don’t Bet on This Former Vegas Mayor Being at the Super Bowl

Oscar Goodman tried for years to lure pro sports to Las Vegas. Now that he’s out of office and the N.F.L.’s premier event has arrived, he has no need for the “Big Game.”

By Ken Belson

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N.F.L.’s Rapid Embrace of Gambling Creates Mixed Signals

The league is pushing to popularize and benefit from sports betting while still trying to guard against the potential pitfalls for its players, employees and fans.

By Jenny Vrentas

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