Brands have seized on the spectacle of the post-championship celebration as a marketing moment.
Category: NBA Championship
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The Miniature Secrets of Championship Rings
More diamonds isn’t enough. One jeweler is wowing sports teams with reversible faces and detachable compartments.
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My Starting Five Songs From Boston and Dallas
Catch the N.B.A. Finals spirit with Erykah Badu, Pixies, Kelly Clarkson and more.
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Jamal Murray Is Learning to Unwind After Winning NBA Championship
Denver Nuggets guard Jamal Murray’s friendship with Alexander Volkanovski, the U.F.C. featherweight champion, is changing his approach to winning.
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The Boot Camp for NBA Hot Takes
A two-day camp trains current and former basketball players in the lucrative art of broadcasting, podcasting and throwing verbal bombs on camera.
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Miami Heat Prove Value of Patience, Even in NBA Finals Defeat
There was something novel and fun about the Heat as they pulled off upset after upset as the Eastern Conference’s No. 8 seed.
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NBA Finals 2023: Denver Nuggets Beat Miami Heat for First Championship
The Nuggets had never been to the N.B.A. finals, but they showed they belonged with a comeback win in Game 5.
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The 1975-76 Denver Nuggets Almost Beat Dr. J to Win a Championship
Four players from the 1975-76 Nuggets team that went to the A.B.A. finals share their memories and what it would mean for Denver to win a championship this year.
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The 1975-76 Denver Nuggets Almost Beat Dr. J to Win a Championship
Four players from the 1975-76 Nuggets team that went to the A.B.A. finals share their memories and what it would mean for Denver to win a championship this year.
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Why Do Team Owners Raise the Championship Trophy First?
It’s a decidedly American tradition, even if it can be a buzz-kill.
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Why Do Team Owners Raise the Championship Trophy First?
It’s a decidedly American tradition, even if it can be a buzz-kill.