Category: Sneakers

  • Sorry, These Big, Ugly Sneakers are Here to Stay

    After infiltrating the fashion crowd, Hokas broke the billion dollar mark in 2022.

  • Air Jordans on the Big Screen: When the Sneaker Is the Real Star

    “Air” tells the origin story of the iconic brand, but it’s long had a hold on Hollywood, from “Do the Right Thing” to “Spider-Man: Into the Spider-Verse.”

  • Adidas Wants to Move On but Still Has $1.3 Billion in Yeezy Sneakers

    After severing business ties with the rapper Ye, Adidas said it would cut its dividend and declared 2023 a “transition year.”

  • Billy Walsh Designs Sneakers for Rihanna and Writes Songs for the Weeknd

    Billy Walsh may be the ultimate multi-hyphenate. His sneakers have won awards. So have his hit songs with Post Malone and Justin Bieber.

  • The Inside Story of N.B.A. Players and Their Socks

    Zion Williamson rocks an orange stripe. Marcus Smart almost got fined over his socks. Some guys wear them on the wrong feet. (The wrong feet?)

  • Shannon Abloh Is Ready to Talk

    In her first interview, Virgil Abloh’s widow steps out of the shadows and takes charge.

  • Why Nike Can Afford to Drop Kyrie Irving, Exerts Say

    Kyrie Irving’s relationship with the athletic apparel giant has been lucrative, but his recent post about an antisemitic movie has led the company to suspend its dealings with him.

  • What Does the End of Yeezy Mean for the Sneakerverse?

    Rampant speculation has entered the market.

  • Have Kanye West Fans Had Enough?

    Kanye West fans reckon with what to do next.

  • Converse Shines in Philly

    By Virginia D. Hudson

    The city of brotherly love showed love to thousands of attendees at this year’s annual all-star weekend. From February 8-10th basketball fans, celebrities and NBA basketball players converged on Philadelphia filling restaurants and clubs throughout the historic city.

    While the main premise was to watch the game, it wasn’t difficult to notice the assortment of parties from major companies like, Nike and Converse.

    This year’s all-star weekend also marked basketball legend, Julius “Dr. J” Irving’s return to his Philadelphia 76er roots. It was a coming out moment of sorts – to re-introduce the public to Converse, the sneaker that became synonymous with Irving.

    The new re-emerged Converse (in stores now) used some of the same old magic, but with a mix of millennium attitude to launch the brand and a new marketing campaign called, shine.

    “It’s about being in the zone,” says Jack Boys, CEO of Converse. “It’s about not giving up; it’s about the self-determination and belief in one’s self that help you get around any obstacles you encounter.”

    There were no MJ or Allen Iverson sightings, but there were several hundred members of the press along with Irving at Circa, an upscale spot on Restaurant Row in downtown Philadelphia to usher in the resurrected Converse brand. Feet tapped, heads bobbed and bodies shook as deejay Biz Markie spun a mix of neo-soul, hip-hop and old school tunes.

    Equally impressive was an appearance by neo-soul and Grammy-nominated singer India.Arie. Arie along with her band performed three songs off of her hit album, Acoustic Soul, to an appreciative crowd. “I just love her sound,” said an attendee. The stylist didn’t miss a beat. To show her gratitude and in keeping with her love and peace mantra, she handed out flowers to the audience. M

    March 2002