Posted inCosmetics and Toiletries L'occitane En Provence Sol de Janeiro Teenagers and Adolescence Why Are Tweens Buying Sol de Janeiro’s ‘Visibly Firming’ ‘Bum Bum’ Cream? A scented lotion by the brand Sol de Janeiro is a hit among adolescents. Cue bafflement and concern from some adults. Posted by By Callie Holtermann