It’s part Build-A-Bear and part Easy-Bake Oven.
Category: Toys
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Hasbro to Cut 1,100 Jobs as Weak Toy Sales Persist
The announcement that the toymaker was eliminating nearly 17 percent of its work force came during the critical holiday shopping season.
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7 Deaths Linked to Small Magnets Found in Toys, U.S. Warns
A federal agency said the deaths and more than 2,000 emergency-room visits have been tied to pea-size magnets that are easily ingested.
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Stevie Nicks Unveils a Barbie Made in Her Image at Madison Square Garden
The performer worked with Mattel to create a doll in her likeness, wearing an outfit inspired by the one she wore on the cover of Fleetwood Mac’s “Rumours.” She showed it off onstage at Madison Square Garden.
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Toys ‘R’ Us Plans New Flagship Stores
WHP Global, the parent company of Toys “R” Us, said on Friday it would open up to two dozen flagship stores starting next year, along with shops in airport and cruise ships.
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Mattel’s Windfall From ‘Barbie’ Goes Far Beyond Dolls
The company’s approach has paid off to a degree that even the C.E.O. could hardly have believed possible.
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It’s Got Diamonds. But Is It Fun?
Some fine jewelry makers find inspiration in the toys of their childhood.
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Barbie Hoax Targets Mattel and Fools Some News Outlets
The false campaign by environmental activists claimed that the toy giant was launching a new line of decomposable Barbies and would stop using plastic by 2030.
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How ‘Barbie’ Set Designers Brought Those Dreamhouses to Life
To make their Barbieland sets a reality, the movie’s production team embraced the surreal, going big on bright pinks and shrunken proportions.
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A Visual Guide to Barbie: Outfits, Accessories and More
The things that make Barbie Barbie.
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Furby Has a New Look. Some Fans Are Not Thrilled.
The animatronic toy’s makeover is getting mixed reviews.