Mattel’s Windfall From ‘Barbie’ Goes Far Beyond Dolls
The company’s approach has paid off to a degree that even the C.E.O. could hardly have believed possible.
Posted inBoucheron Choisne, Claire Design Jewels and Jewelry Lichtenberg, Marie (Jeweler) Schiaparelli, Elsa, SAS Toys
It’s Got Diamonds. But Is It Fun?
Some fine jewelry makers find inspiration in the toys of their childhood.
Posted inEnvironment Hannah, Daryl Hoaxes and Pranks Mattel Inc News and News Media Recycling of Waste Materials Thunberg, Greta Toys
Barbie Hoax Targets Mattel and Fools Some News Outlets
The false campaign by environmental activists claimed that the toy giant was launching a new line of decomposable Barbies and would stop using plastic by 2030.
Posted inDesign Dolls Gerwig, Greta Katie Spencer Mattel Inc Movies Sarah Greenwood Toys Warner Brothers
How ‘Barbie’ Set Designers Brought Those Dreamhouses to Life
To make their Barbieland sets a reality, the movie’s production team embraced the surreal, going big on bright pinks and shrunken proportions.