On and Hellen Obiri Launch Spray-on Sneakers
On and Hellen Obiri are taking the running-shoe game to a whole new level. Yes, spray-on shoes are happening.
Posted inAdvertising and Marketing Boulder (Colo) Budapest (Hungary) Centrowitz, Matthew (1989- ) Hoare, Olli Marathon Running Obiri, Hellen On AG On Athletics Club Ritzenhein, Dathan Running Sneakers Track and Field World Athletics
The Most Impressive World Championship Team Isn’t a Country. It’s a Brand.
Three years ago, the high-end sports apparel company On made a pandemic-era gamble by launching a track and field team that will be one of the most visible starting Saturday in Budapest.