Online Advertising – Page 10

Mark Wahlberg’s Prayer App Seeks Followers on TikTok

Ads for Hallow, with its pitchman Mark Wahlberg, are reaching nonreligious social media users, much to their surprise.

By Madison Malone Kircher

Advertising and Marketing Computers and the Internet Huffman, Steve (1983- ) Initial Public Offerings Ohanian, Alexis Online Advertising Reddit Inc Social Media Start-ups

Reddit Reveals Its Finances, in Major Step Toward Going Public

The message board site, founded in 2005, detailed its financial performance in a filing. It is the last of an early generation of social media companies to aim for a public offering.

By Mike Isaac

Carlson, Tucker Computers and the Internet Hilton, Paris internal-truncator Lemon, Don Musk, Elon Online Advertising Social Media Twitter

How X Is Trying to Win Over Influencers

Linda Yaccarino, the chief executive of the platform formerly known as Twitter, is relying on her TV industry ties to recruit established stars to the site.

By Kate Conger

Advertising and Marketing Comedy and Humor Dancing Mobile Commerce and Payments Music Online Advertising Quarantine (Life and Culture) Shopping and Retail Social Media Taste TikTok (ByteDance)

Is TikTok Over?

The app once offered seemingly endless chances to be charmed by music, dances, personalities and products. But in only a few short years, its promise of kismet is evaporating.

By Jon Caramanica