Posted inMovies Netflix Inc Online Advertising Television Netflix Starts to Crack Down on Password Sharing The streaming company had said it was looking for ways to increase revenue. And one way was to make more people pay for the service. Posted by By Nicole Sperling
Posted inAdvertising and Marketing Cable Television Fox News Channel Musk, Elon NBCUniversal Online Advertising Strikes Television Upfronts (Television) Writing and Writers Striking Hollywood Writers Disrupt TV’s Major Ad Event Dozens of protesters greeted marketers as they entered the first major event of the upfronts, an annual showcase for advertisers in which media companies stage lavish gatherings to promote their lineups. Posted by By John Koblin
Posted inAdvertising and Marketing Computers and the Internet Musk, Elon NBCUniversal Online Advertising Social Media Television Twitter Linda Yaccarino Is Twitter’s New CEO, Elon Musk Confirms Mr. Musk said Ms. Yaccarino would focus on business operations and that he would work on product design and technology at the social media platform. Posted by By Tiffany Hsu Sapna Maheshwari Benjamin Mullin and Ryan Mac
Posted inAdvertising and Marketing Company Reports Computers and the Internet Google Inc Online Advertising Pichai, Sundar Search Engines Alphabet Shrugs Off Advertising Slump, Driven by Search Engine Google’s parent company returned to sales growth, even as an advertising slowdown continued to crimp YouTube. Posted by By Nico Grant