Posted inGeneration Z Instagram Inc Midterm Elections (2022) Online Advertising Political Advertising Social Media TikTok (ByteDance) Twitter United States Politics and Government Voting and Voters
Campaigns Pay Influencers to Carry Their Messages, Skirting Political Ad Rules
Campaigns are using social media influencers as a way to reach young and diverse voters, a novel and mostly unregulated strategy. Some are even spreading the message through dating apps.