Shopping and Retail

As Recession Fears Rise, ‘No Buy’ Takes On New Urgency

The uncertainty surrounding President Trump’s tariffs has invigorated an underconsumption movement that took off early this year on TikTok and other platforms.

By Jordyn Holman

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How Japan Remade American Culture

Convenience stores, ice and whisky first came as U.S. imports. Then, they were reinvented.

By Anna Sherman and Keita Morimoto

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Does Bond No. 9’s “Greenpoint” Perfume Smell Like Gentrification?

When luxury condos and artisanal bakeries move into New York City neighborhoods, Bond No. 9 sometimes follows.

By Andrew Zucker

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Gen Z Re-Evaluates Their Budgets as a Global Trade War Rages

Some young adults with disposable incomes for the first time in their lives are trying to make sense of how tariffs are affecting how they should save and spend.

By Paulette Perhach