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McDonald’s Focus on Value Bolsters U.S. Sales

The fast-food giant’s earnings results did not reflect the potential fallout from an E. coli outbreak that the company has moved quickly to contain.

Danielle Kaye
Author: Danielle Kaye

Written by

Danielle Kaye and Julie Creswell

in

Company Reports, Consumer Behavior, E Coli (Bacteria), Fast Food Industry, Food Contamination and Poisoning, Kempczinski, Chris
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