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Wendy’s Plans to Introduce Surge Pricing

The company plans to introduce dynamic pricing as early as 2025 along with digital menu boards that would reflect price changes, Wendy’s chief executive said during a February earnings call.

Lola Fadulu
Author: Lola Fadulu

Written by

Lola Fadulu

in

Company Reports, Fast Food Industry, Prices (Fares, Fees and Rates), Restaurants, United States
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