Posted inAdvertising and Marketing Beijing Bytedance Technology Co Ltd Computers and the Internet Data-Mining and Database Marketing International Relations Meta Platforms Inc Mobile Applications Snap Inc Social Media TikTok (ByteDance) Twitter United States Politics and Government Video Recordings, Downloads and Streaming
TikTok Builds Itself Into an Ads Juggernaut
The Chinese-owned video app’s ad business is thriving, even as a digital advertising slump hurts Meta, Snap and other rivals.