‘Blue Beetle’ Review: A Hero Story That’s All in the Family
The plot is boilerplate and the superhero is not particularly compelling. At least his family members steal the show.
Posted inDC Comics Keaton, Michael Livingston, Ron Miller, Ezra Movies Muschietti, Andres Shannon, Michael Verdu, Maribel
‘The Flash’ Review: Electric Company
In the latest DC Comics blowout, Ezra Miller suits up as the speedy superhero alongside special guests like Batman (hello, Michael Keaton).
Posted inBox Office Sales DC Comics Gunn, James (1966- ) Marvel Comics Marvel Entertainment Movies Safran, Peter Superman (Fictional Character) Warner Brothers
Superman Is Driving DC Studios’ New Strategy
The yet-to-be-cast “Superman: Legacy” will begin a story that will unfold across at least 10 interconnected movies and TV shows and include Batman, Swamp Thing and others.
Posted inAdvertising and Marketing Comic Books and Strips Consumer Behavior Containers and Packaging DC Comics Vitamin Shoppe Industries
Using Superheroes to Sell, This Time to Adults
There have long been superhero products aimed at children. But now the characters are being used to hawk vitamin supplements and beer to older consumers.