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Cottage Cheese Shortages Are Driven by TikTok and ‘Protein-Maxxing’

The New York Times – Business:

TikTok and “protein-maxxing” are driving a cottage cheese squeeze that’s left some consumers desperate.

Niko Gallogly and Ahmed Gaber
Author: Niko Gallogly and Ahmed Gaber

This post first appeared in The New York Times – Business. Read the original article.

Written by

Niko Gallogly and Ahmed Gaber

in

Cheese, Consumer Behavior, Dairy Products, Diet and Nutrition, Food, Good Culture LLC, Private Equity, Proteins, Social Media, TikTok (ByteDance)
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