National Basketball Assn – Page 3 – MOSAEC

Warner Bros. Discovery Sues N.B.A. Over TV Rights Deal

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Warner Bros. Discovery Sues N.B.A. Over TV Rights Deal

The company is trying to make the league accept its match of Amazon’s bid to broadcast games starting with the 2025-26 season.

By Tania Ganguli

N.B.A. Announces Lucrative Rights Deals With Disney, Comcast and Amazon

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N.B.A. Announces Lucrative Rights Deals With Disney, Comcast and Amazon

The league rejected a bid by Warner Bros. Discovery to match Amazon’s offer.

By Tania Ganguli

Warner Bros. Discovery Is Said to Match Amazon’s Bid for NBA Rights

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Warner Bros. Discovery Is Said to Match Amazon’s Bid for NBA Rights

The company, a longtime broadcaster of N.B.A. games, is trying to keep the lucrative broadcast rights as the league negotiates a new contract.

By Tania Ganguli

For Fashion, Sports Stars are the New Super Stars

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For Fashion, Sports Stars are the New Super Stars

Here’s why, and how the balance of power between individual brand and company brand is changing.

By Vanessa Friedman